Simpson Turns Down 7-up
Comments
Pop star Jessica Simpson has turned down a lucrative deal to advertise soft drink 7-Up because she's holding out for a commission from Pepsi or Coca-Cola.
The singer-turned-reality TV star currently endorses Pizza Hut food, Liquid Ice mints and has her own line of edible body cream, but she's said no to the soda giants.
Simpson says, "If you do 7-Up, you can't ever do Coke or Pepsi. You've got to hold out for the best deal possible."
"It's about me being a smart businesswoman as well as a musician."
